What we do

Our Mission

At Cnect Wales, we are dedicated to advancing Wales’ contact centre and service sector industry by fostering collaboration, providing valuable resources, and advocating for the interests of our members.

Our Vision

We are the leading voice for the contact centre and service sector industry in Wales. We aim to represent the interests of our members by engaging with policymakers in areas of inward investment, learning and skills, employment, community development, social inclusion, infrastructure, telecommunications, planning and the environment.

Sandra Busby
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Sandra Busby

cnect WALES – Managing Director

Connecting Networks & Expertise, Customers & Talent

Generating results for our
memberssuppliersindustry
0%
Market penetration
0+
Current members
0M
Generated in Wales
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Years serving industry

Connecting Networks

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Networking is at the heart of what we do. We create a huge range of opportunities for our members to connect with peers, share experiences, and collaborate on solutions to common challenges. Through events, forums, specialist groups, we foster a supportive community where ideas and best practices can be freely exchanged.

Expertise

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In an ever-evolving industry, staying ahead of trends and technology is crucial. Cnect Wales provides expert advice and insights to help our members navigate and embrace new developments to their advantage. Whether you are looking for bespoke training, whitepaper insights on a specific topic or general consultancy, we can help.

Customers

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Our members are our customers and we’re incredibly proud of their contribution to the thriving customer service industry. By celebrating achievements, advocating for our members, and promoting the importance of the industry, we aim to enhance its reputation and influence locally, nationally and globally.

Talent

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Cnect Wales is dedicated to supporting the growth and development of top talent within the industry. We work closely with educational institutions, training providers, and businesses to ensure that our members have access to skilled professionals who can drive their success.

Capital on Tap Mentoring Programme Testimonial 2

Capital on Tap

Capital on Tap Mentoring Programme Testimonial 2

Capital on Tap

"Lee truly took the time to udersrtand my goals and helped me shape exactly what I wasnted to achieve from our mentoring. This personalised approach created a space where I felt comfortable opening up, allowing me to get the most out of every session. My self-confidence has improved massively, and I'm certain this will have a lasting impact on my future career. I can't recommend Lee highly enough. "

Target Group

Kathryn Chivers

Target Group

Target Group

Kathryn Chivers

Target Group

"Being part of Cnect Wales is something I am truly passionate about. The way we support businesses and growth in Wales has been fundamental to the success of many new set-ups and ongoing growth. Not only this the support we have been able to offer through challenging times has been a credit to the forum and appreciated by the many businesses in Wales. Focusing on increasing skills and capability through our many training programmes has been an astounding success, along with the many forums and working groups to share best practice and industry news."

SSCL

Steph O'Leary

SSCL

SSCL

Steph O'Leary

SSCL

"Achieving Gold in the Business of the Year (Outsourced) and Customer Success (Public Sector) categories at the 2025 Cnect Wales Awards was a significant achievement for SSCL. These achievements reflect the outstanding dedication of our teams and the meaningful impact we deliver for our clients every day. Securing top honours in both categories highlights the innovation, professionalism, and commitment at the heart of our work and reinforces our drive to deliver truly award-winning services."

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